Stereotypes

according to http://uktribes.com, my persona seems to fit under the stereotypes of Young Alts, due to the description given;


'They’ll read about or listen to a huge variety of bands and try Skater, Emo and even Urban fashions. They also love a lot of mainstream fashion and music. The Young Alts make for a largely safe and non-judgemental Tribe in which to experiment with all of these styles.As they advance into later years, Young Alts specialise and move into different Tribes, but while they are still deciding they are some of the most voracious consumers out there: music, magazines, clothes makeup and haircuts are all sampled and discarded with abandon.

Young Alts are wide eyed to the world and can be influenced by TV, radio and mainstream media. Some of them are still listening to their parents! Of course, the biggest influence is the playground and their friendship groups, and they constantly scour specialist magazines and the internet for news and clues about their favourite scenes.

Young Alts generally adopt their passions from Emos, Scene Kids, Indie Scenesters and Hipsters and rarely create a trend for themselves. Their huge buying power combined with this predictable nature makes them a hugely exciting market. Careful analysis of social media can put marketers ahead of the curve, as can access to Young Alt tastemakers like Zane Lowe.'